Example Workflow Triggers and Actions

Available via Custom Integration. Request a Quote.

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Assign Lead Scores Automatically

Automatically assigns scores to leads in HubSpot based on defined criteria, helping your sales team prioritize high-value prospects.

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Notify Sales Team of High-Scoring Leads

Sends notifications to sales reps when a lead reaches a high score, signaling them to take immediate action.

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Update Lead Score Based on Interaction

Updates lead scores based on specific interactions, such as opening an email or visiting a key page, ensuring scores reflect real-time engagement.

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Trigger Workflow for Qualified Leads

Initiates a workflow in HubSpot when a lead crosses a certain score threshold, triggering follow-up tasks or nurturing campaigns.

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Create Tasks for High-Scoring Leads

Creates tasks in HubSpot for sales reps when leads receive a high score, ensuring timely follow-up.

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Sync Lead Scores Across Platforms

Syncs lead scores from Lead Ratings to other integrated platforms like CRM tools, ensuring a consistent scoring system across all systems.

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Enrich Lead Profiles with Scoring Data

Enriches HubSpot lead profiles with detailed scoring data, providing insights into why a lead has a high or low score.

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Apply Different Scoring Rules for Different Lead Sources

Customizes scoring rules based on where the lead originated (e.g., organic search, paid ads), optimizing how each type of lead is scored.

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Score Leads Based on Email Engagement

Assigns higher scores to leads based on email interactions, such as opens and clicks, making it easy to identify engaged prospects.

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Customer Reviews

  • Carrie Duddley
    Carrie Dudley
    Director of Client Services
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    Ben Oaksmith
    Principal & Founder
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    Accounting Manager
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    CEO & Co-Founder
John Karger

"They excel in communicating directly with clients and third-party software providers."


Illumine8

"HubBase held a feasibility session and mapped out the process for developing custom APIs. They excel in communicating directly with clients and third-party software providers. I strongly recommend them for HubSpot development, Shopify, and API integrations.

John Karger

"We highly recommend HubBase."


Oaksmith Yachts

HubBase exceeded our expectations with their expert web development and flawless API integration. Their SEO optimization efforts, tailored to our target audience and industry, led to a dramatic increase in organic traffic and search engine rankings.

John Karger

"HubBase is by far the best company I've had the privilege to collaborate with"


Amobee

Having worked with a couple of HubSpot developers, HubBase is by far the best company I've had the privilege to collaborate with. Our project was delivered on schedule and met budget, and most important: the email creation system that they provided to my team WORKS.

John Karger

"An Amazing Partner!"


GossRV

The HubBase team excelled in creating a custom API for HubSpot quotes payments, adapting swiftly to changes with excellent communication. They were incredibly responsive and I highly recommend their team.

John Karger

"Quick, Quality Dev Work."


Profile Plan

I have really enjoyed working with the HubBase team on a variety of development projects over the last year. We use HubBase as our main website development team, and we rely on them for integration, migration, and HubSpot development work.

John Karger

"I would absolutely hire them again!”


Dillon Jones, LLC

“The HubBase team did an excellent job handling a complex issue with our HubSpot CMS integration. They helped provide a solution that made sense for the business and ensured a quality end result.

John Karger

"I highly recommend working with this team."


Perl Street

HubBase built our software platform very scalable as it utilized serverless Amazon AWS. The backend and frontend of the platform is developed using JavaScript. It has integrations with HubSpot, Quickbooks and HelloSign.

John Karger

"They excel in communicating directly with clients and third-party software providers."


Illumine8

"HubBase held a feasibility session and mapped out the process for developing custom APIs. They excel in communicating directly with clients and third-party software providers. I strongly recommend them for HubSpot development, Shopify, and API integrations.

John Karger

"We highly recommend HubBase."


Oaksmith Yachts

HubBase exceeded our expectations with their expert web development and flawless API integration. Their SEO optimization efforts, tailored to our target audience and industry, led to a dramatic increase in organic traffic and search engine rankings.

John Karger

"HubBase is by far the best company I've had the privilege to collaborate with"


Amobee

Having worked with a couple of HubSpot developers, HubBase is by far the best company I've had the privilege to collaborate with. Our project was delivered on schedule and met budget, and most important: the email creation system that they provided to my team WORKS.

John Karger

"An Amazing Partner!"


GossRV

The HubBase team excelled in creating a custom API for HubSpot quotes payments, adapting swiftly to changes with excellent communication. They were incredibly responsive and I highly recommend their team.

John Karger

"Quick, Quality Dev Work."


Profile Plan

I have really enjoyed working with the HubBase team on a variety of development projects over the last year. We use HubBase as our main website development team, and we rely on them for integration, migration, and HubSpot development work.

John Karger

"I would absolutely hire them again!”


Dillon Jones, LLC

“The HubBase team did an excellent job handling a complex issue with our HubSpot CMS integration. They helped provide a solution that made sense for the business and ensured a quality end result.

John Karger

"I highly recommend working with this team."


Perl Street

HubBase built our software platform very scalable as it utilized serverless Amazon AWS. The backend and frontend of the platform is developed using JavaScript. It has integrations with HubSpot, Quickbooks and HelloSign.

Lead Ratings logo

Lead Ratings + HubSpot

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Automated Lead Scoring

Lead Ratings automatically assigns scores to your leads based on their behavior, demographics, and interactions, helping prioritize follow-ups.

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Improved Sales Focus

By scoring and ranking leads, Lead Ratings ensures your sales team focuses on the highest-quality leads, boosting conversion rates.

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Customizable Scoring Criteria

Adjust the scoring criteria based on your business goals, lead behavior, and data, providing a tailored approach to lead management.

Hubspot integration FAQs

How does Lead Ratings help with lead management?

Lead Ratings automatically assigns scores to your leads based on behavior and demographics, allowing your team to prioritize high-quality prospects for faster conversions.

Can I customize the lead scoring criteria?

Yes, Lead Ratings allows you to customize the scoring criteria based on your business needs, lead activities, and specific engagement metrics.

How do I get notified about high-scoring leads?

You can set up notifications for your sales team when a lead reaches a high score, ensuring timely follow-up on the most promising prospects.

Does Lead Ratings update lead scores in real-time?

Yes, Lead Ratings continuously updates lead scores based on new interactions and behaviors, keeping your CRM data accurate and up-to-date.

Can I trigger workflows based on lead scores?

Yes, Lead Ratings enables you to set up workflows that trigger automated actions, such as nurturing campaigns or follow-up tasks, once a lead reaches a specific score.

Is it possible to score leads based on email interactions?

Absolutely! Lead Ratings can score leads higher based on email engagement, such as opens and clicks, making it easier to spot engaged prospects.

Can I sync lead scores with other platforms?

Yes, Lead Ratings allows you to sync lead scores with other integrated platforms, ensuring consistent lead scoring across all your systems.

Does Lead Ratings apply different scoring rules for different lead sources?

Yes, you can create custom scoring rules based on the lead source (e.g., organic search, paid ads), optimizing how each lead type is scored.

How can I ensure timely follow-up for high-scoring leads?

Lead Ratings can automatically create tasks in HubSpot for your sales reps when a lead reaches a high score, ensuring no opportunities are missed.

Does Lead Ratings help improve conversion rates?

Yes, by automatically identifying and prioritizing high-quality leads, Lead Ratings helps your sales team focus on the right prospects, ultimately improving conversion rates.
Lead Ratings automatically assigns scores to your leads based on behavior and demographics, allowing your team to prioritize high-quality prospects for faster conversions.
Yes, Lead Ratings allows you to customize the scoring criteria based on your business needs, lead activities, and specific engagement metrics.
You can set up notifications for your sales team when a lead reaches a high score, ensuring timely follow-up on the most promising prospects.
Yes, Lead Ratings continuously updates lead scores based on new interactions and behaviors, keeping your CRM data accurate and up-to-date.
Yes, Lead Ratings enables you to set up workflows that trigger automated actions, such as nurturing campaigns or follow-up tasks, once a lead reaches a specific score.
Absolutely! Lead Ratings can score leads higher based on email engagement, such as opens and clicks, making it easier to spot engaged prospects.
Yes, Lead Ratings allows you to sync lead scores with other integrated platforms, ensuring consistent lead scoring across all your systems.
Yes, you can create custom scoring rules based on the lead source (e.g., organic search, paid ads), optimizing how each lead type is scored.
Lead Ratings can automatically create tasks in HubSpot for your sales reps when a lead reaches a high score, ensuring no opportunities are missed.
Yes, by automatically identifying and prioritizing high-quality leads, Lead Ratings helps your sales team focus on the right prospects, ultimately improving conversion rates.

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